Build the story around one customer task
A service is easier to understand when viewers can follow something concrete. Beyond Distance, a studio sample for a fictional logistics company, follows a ceramic cup from photo approval to warehouse scanning, ocean freight, and delivery. For your video, choose one order, document, or account. Then identify the four or five steps your customers care about most.
AI Brand Film: Beyond Distance
One ceramic cup, followed from order approval to delivery. This vertical film for a fictional logistics company connects warehouse scans, container loading, and ocean freight through the story of a single shipment.
Show the people behind the screens
Clarity, at Speed pairs interface panels with people reviewing documents at work. A paper statement appears beside a laptop, connecting the software to a familiar task. For your own video, share real screenshots and approved interface text. Concept screens can help explain an idea; a product demo should show the software customers will actually use.
Give each step a clear message
The logistics film uses lines such as "Every handoff matters" and "Built around your timeline" to guide the story. Draft your key messages before planning the shots. Keep each line short enough to read at a glance, and make sure the scene supports it. Specific details about your process are more useful than broad promises about speed or security.
Balance close-ups with the bigger picture
Beyond Distance moves from a hand closing a container latch to a ship at sea. Clarity, at Speed pairs faces and documents with wider office scenes. Close-ups show the work; wider shots show the setting and scale. Plan both so viewers understand the individual task and how it fits into your service.
Plan for where the video will appear
The finance film uses a widescreen 16:9 frame. The logistics film runs 87 seconds in a portrait format close to 3:4. These examples show how the same category can take different shapes. Decide where your video will run before choosing its length and dimensions. If you also need a short ad, plan its opening, message, and framing as a separate edit.
Keep your video on the launch schedule
A sales presentation or service launch gives your video a clear deadline. With your screenshots, business details, and key message ready, Solivo can move straight into a focused production plan. Standard single-video orders receive a preview within 72 hours of production start, following materials review and the optional storyboard stage. For a tighter deadline, rush can deliver a preview within 25 hours of materials submission when that tier is available, skipping those preparation stages. Confirm the 25- or 48-hour rush tier at checkout, and leave time for your team's feedback before launch. A polished B2B video depends on accurate screen text, a clear sequence, and an edit that gives each step time to register.
What to include in your video brief
Start with the information your customers need to understand your service.
- One customer task to follow from start to finish.
- Four or five steps in your actual process.
- Product screenshots, approved interface text, and logo files.
- The main message for each step, with support for any performance claims.
- Where the video will run, how long it should be, and the next step for viewers.