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Production guide

AI Video vs Real Footage: What Must Be Filmed for Real?

Choose a production approach based on what must be factual, what can be illustrated and which assets you already have.

Start with what the viewer needs to believe. Use real footage for evidence of a person, event or product action. AI-generated scenes can illustrate atmosphere and a story when those scenes do not need to document a real occurrence. A project can combine both.

Written by Solivo AI Studio · Last updated

List the shots that must be real

A customer testimonial, an actual venue, a product mechanism or a live performance needs an appropriate real recording. A generated scene can suggest an idea, but cannot establish that someone used a product or that an event happened.

  • Customer statements: approved recordings and permission
  • Product actions: footage of the actual item and approved claims
  • Locations and interfaces: current footage or screen recordings

Identify what may be illustrated

Atmosphere, imagined settings, transitions and a seasonal story may suit generated scenes. Mark the boundaries in the brief: which label, shape or logo must stay accurate, and where the studio may create freely. Review the preview because generated details can vary.

Compare the whole production scope

Compare equivalent deliverables: runtime, ratio, script, voiceover, filming arrangements, editing and revision scope. Solivo publishes single-video prices by duration and delivery speed. A traditional shoot requires its own quote for crew, location and production needs; we do not claim a universal cost saving.

Choose a mixed approach where useful

Supply real product demonstrations or screen recordings, then use generated supporting scenes around them. Identify each source file and the scene where it belongs. Confirm feasibility before ordering when exact visual reproduction is essential.

Send a brief that supports a decision

Share one audience, one message, the intended channel, your deadline and the files you already own. Ask the studio which shots depend on real footage before committing to a fixed launch date.

A fictional encounter: the Halloween short

Solivo’s They Picked the Wrong House uses imaginary monsters and a stylized host to stage a trick-or-treat encounter. The characters, expressions and setting illustrate a fictional story. This is a useful example of where generated imagery serves an imagined scene; it is not footage of a real event or evidence of a product claim.

Read the film’s storytelling breakdown

Questions before you start

Can generated footage replace proof of product performance?

No. Supply real evidence for performance claims and real footage when the action must be shown accurately. Generated illustration is not a product test.

Put the guide into practice

Related capabilities

This guide explains Solivo's current production process. The pricing page, production path and Production Agreement are the references for current scope and conditions.